7 Benefits of Google Tag Manager for Your Business Digital Marketing What is Google Tag Manager? Google Tag Manager is a free tool that allows you to manage and deploy marketing tags (snippets of code or tracking pixels) on your website without modifying the code directly. Tags are crucial for tracking user interactions, running ad […]
In digital marketing, knowing your audience and improving your strategies are crucial for success. Google Tag Manager and Google Analytics are two important tools that empower marketers to track, analyze, and optimize their campaigns effectively. Although they may look alike, they have different functions and benefits. This blog will explain what each tool does, how […]